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STEP ONE, STEP TWO. REPEAT

When I leave a meeting I always have everyone walk away with their own Step One & Step Two, steps. Sometimes I assign these steps depending on how I’m feeling that day, or what particular project I’m pushing, but most often I ask the person across the table, “What is your step one and step two?” Step three leads to anxiety, and will make you feel like it’s impossible. I don’t talk about step three.

When a motivation speaker says things like, “It takes 10,000 hours to become an expert,” you’re going to calculate that and realize that it’s a long fucking time. When you see Gary Vaynerchuk post things like, “Execute for 120 months,” it can make you feel a bit intimidated by life. It’s true though.

I mean, that’s 10 years! While it’s common sense that if you push and go hustle you’ll make it somewhere, but life is a bitch and full of doubt. Motivational talk can still evoke a sense of dread that it’s such a far reaching goal and it might just never happen. I’ve always benefitted a bit genetically I think where I never really thought about failure. I thought about failing after I had started and worked my ass off for a few years when I hit road bumps, but starting was never a problem.

It’s actually my main skill. It doesn’t mean I don’t think or feel that the road ahead won’t be a bitch. It doesn’t stop me from starting. Now… follow-through is an amazing skill. I think it’s the most crucial skill in most businesses. Hire integrity and train skill has tremendous promise.

I MEAN THIS, 100%, JUST FUCKING BLANK OUT & GO!

Everyone is right. 10,000 focused hours will make you a pro. 120 months of working your ass off will lead to a wonderful place. Time will continue with or without your consent, so you might as well be doing something great while it passes you by! Pick up the guitar and play it, everyday. Guess what, one day you will wake up and be great at guitar.

Thinking all the way to step 3,4,5,6,7,8,9 or 10 is dangerous! It’s cloudy up there, and quite vague. Don’t do it. We all know what’s up there. Our future. Promise. Dreams. Ambition. We have the vision, but… we’re human beings with lives that we juggle, being pulled in many directions. Focus on the immediate! When you plot out Step 10 in detail you project toward it, and that’s strong, but 99% of the time you’ll land in a different place.

Things change as you move forward, especially with business planning and executing. I speak more of this in my blog post, Adapt & Evolve. You know your future! you’ve been plotting, planning and dreaming about it for years and years. Don’t spend anymore time in the clouds. That’s what nighttime dreams are for. Take the small steps, and one day when you wake up, you’ll be on step 3,578, going public with an IPO.

I’m curious… what are you doing in the meantime or instead? Playing Candy Crush?
EXAMPLES!

  • STEP ONE – MAKE BREAKFAST
  • STEP TWO – EAT THAT DAMN BREAKFAST
  • STEP ONE – FILL OUT THE CITY PERMIT APPLICATION
  • STEP TWO – SUBMIT THAT APPLICATION
  • STEP ONE – FIND LOGOS THAT EXPRESS MY BUSINESS
  • STEP TWO – SEND TWO CONCEPTS TO PARTNERS FOR REVIEW
  • STEP ONE – FIRE THE $300,000 / YR ENGINEER
  • STEP TWO – HIRE A NEW ONE

I don’t know your unique situations. but I do know that we’re all the same.

 

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